Interaction and gamification drive innovation

Interaction and gamification

You either love or hate the concept of social media. Liking and commenting puts a lot of people under pressure, but it's actually supposed to have a positive effect. Namely, interaction between people. Because that's the only way to change something. The advantages speak in favour of using it: it is easy to keep in touch, to get many opinions and points of view and to live out creativity. AnyIdea is also social and also uses the gamification approach.

Gamification is such a successful approach because people react emotionally and have an affinity for games. Game-based learning is therefore a success factor of many applications and apps and is also increasingly used in the education system. Moreover, game-based elements simplify complex topics. Liking and receiving likes, commenting, collecting points and sharing content is fun and appeals to the pleasure centre in the brain.

An interactive community for innovation

The leaderboard at AnyIdea challenges the scouts. There you can see who has the most likes or ideas. These features create incentives and motivate for more ideas. Challenges and rewards are important. It's a human instinct to want to be first or win something. And the more ideas you get, the greater the success. For example, when you create a campaign, you can offer a reward as an incentive. A small prize or incentive for your idea generators. You are completely free to decide if and what you reward. The possibility of liking and commenting on ideas creates a lively exchange among each other. Among employees or between employees, partners, experts and customers. Likes from other scouts show the interest and relevance of the idea. But not only that. A sense of community develops, a kind of community for innovation. And community and communication are important factors in all areas of life.

What's more, AnyIdea is so easy to use that anyone can join in and have fun. In this way, you create a digital framework in which innovation comes easily and everyone can develop their potential. And with the app for iOS and Android, you can always have AnyIdea with you.