What trends does AnyIdea work with?

Are you specifically interested in certain topics and technologies, have you defined your own search fields or would you like to identify specific trends for your company or industry?
Or do you prefer to work with generally valid established trends and want to be inspired?

AnyIdea offers you both options.

Topic or technology-specific trends
100% data-driven and with AI 

AI-Scouts specifically identify trend clusters in relation to a topic or technology of interest and allow you to recognize specific and relevant developments. Intelligent machine learning algorithms and advanced synthesis AI are used to identify and visualize relevant trend clusters from millions of signal data (micro-trends, companies, scientific publications, news, research projects, patents).

With the help of AI-Scouts, scouting topics such as "How is AI changing healthcare" can be defined. As a result, AnyIdea prioritizes the most important signals and creates the most relevant trend clusters. The data on which a trend cluster is based is clearly presented in the trend details. This provides you with precise, specific and data-backed trends that are tailored to your requirements and interests (company, topic or technology).

Further information: 

• AnyIdea AI and AI Prio Score
• Data and categories

General trends

In Europe, trends are often divided into mega trends, macro trends and micro trends. Mega-trends are long-term developments >10 years, macro-trends represent certain manifestations of mega-trends and micro-trends are known examples, use cases and possible solutions for macro-trends. AnyIdea aggregates trends from recognized trend and future institutes such as TrendOne from Hamburg.

These trends are an ideal basis for comprehensive trend management, providing an overview of current established and generally applicable developments and providing inspiration.

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Both types of trends can be saved, evaluated and displayed in the Trend Portfolio or Trend Radar.